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Actionable insights for everyone’s benefit.
Case Studies

Mystery Shopping Helps Investor Understand Potential Acquisition

Leading Multinational Consumer Goods Company Utilizes Premise to Map First Mile Supply Chain

FMCG Retail Audit in Brazil
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Learnings
We’re pushing the limits of what’s measurable.


The Premise Poll: About One-half of Americans Favor Indictment of Trump If AG Garland Believes Trump Committed Illegal Acts
More than half of Americans believe Trump bears responsibility for January 6th takeover of U.S. Capitol. By a more than 3 to 1 margin of 58% to 19%, respondents say Trump had "obligation" to disperse crowd. SAN FRANCISCO, Aug. 17, 2022 /PRNewswire/ -- Premise, the...
Latest Learnings
The Benefits of Robust Competitive Intelligence
What is Competitive Intelligence? Competitive Intelligence (CI) is the sister of market research, sharing many of the same characteristics and techniques for information collection. CI, however, specifically targets competitive brands, market data and consumer...
The Do’s and Don’ts of Conducting Surveys During COVID-19
In times of economic crises, conducting surveys can be an effective tool to gauge the exact impact of a situation, like COVID-19, on businesses. Mandated social distancing and lockdowns have made physical surveys a challenge, and these physical limitations are likely...
Visual Merchandising: What is a Planogram and Why is Compliance Important?
Visual merchandising is used in a number of different ways in brick and mortar retail stores. The notion that a customer will enter on foot and make purchases in person creates an environment that can be utilized to increase...