Audience Analysis
Driving Evidence-Based Social and Behavior Change
With Premise Audience Analysis, you can quickly test, monitor, and adapt your social and behavior change campaigns to increase impact.
Our Partners
Discover the Key Features of Audience Analysis:
Segment your audience and identify key characteristics
Run a nationally representative survey to segment your audience and understand behavioral factors at play.
Assess the market for products or services that impact priority behaviors
Understand the availability, affordability, and quality of relevant products and services.
Test, monitor, and adapt your campaign
Test messages and creative content, get feedback on how well they’re working in near real-time, and adapt along the way.
Evaluate campaign performance
Conduct a pre-campaign baseline assessment and follow up after to measure reach and impact.
What Makes Premise Different?
A/B Testing
See what really works by testing messages and media with representative audience sub-segments.
Embedded Media
Get target audience reactions to campaign graphics, audio, and video by embedding them into our smartphone-based surveys.
Same-Day Data
Unlike legacy market research companies, we provide data in near real-time.
Existing National Survey Panel
Our survey panel of 6+ million in 140 countries has already completed demographic profiles before taking your survey.
Open-Ended Questions
Ask the questions otherwise reserved for focus groups, but at the scale and speed you need with Premise VideoAI.
Low & Middle
Income Audience
Unlike traditional market researchers, our focus is on reaching audiences in low and middle income countries.
